Solutions · Brands

Footwear Development Partner for Brands

Footwear development partner for brands in Guangzhou. We develop footwear under your brand from a brief, reference sample or tech pack — OEM and private label. MOQ 500 pairs per colour (300 for sandals), sampling ~7 days for confirmed samples with existing last/outsole/material, bulk 25–35 days after deposit and PPS.

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  • 10,000+ footwear samples in our Guangzhou showroom
  • Sampling ~7 days after last, materials and colours are confirmed

This page is for you if

  • You own a brand or are launching one
  • You need development, not a stock style with a logo on it
  • You can commit to 500 pairs per colour (300 for sandals)

This page is not for

  • Ready stock or immediate shipment
  • Single-pair or retail orders
  • Orders below MOQ

What a development partner does before sampling

Before a prototype is cut, we review whether the brief can be produced as specified. This is not sampling. It is the work that decides last family, materials and what the first sample should prove. Brands that skip this step usually pay for a sample that cannot be bulked — wrong last, wrong outsole, or a material that will not hold the construction. We would rather list the gaps in writing than cut a sample against an incomplete brief.

  • Feasibility review — construction, material family, last type and packing notes, then a list of what is still missing before a sample can be made. If the silhouette or process sits outside what we can support, we say so in the first reply.
  • Last and outsole matching — match an existing last and outsole to the silhouette where they fit, and flag when the shape needs a different last before sampling starts. Matching first keeps the sample useful for bulk.
  • Material and cost engineering — upper, lining, midsole and packing options chosen for the destination market and the construction, not a generic default. We map options to the brief so the sample is costed against a real material path.
  • Prototype planning — which sample to make first, and what must be locked (last, materials, colours) before the sample clock starts. One construction, one colourway, one last is the usual first sample so comments stay specific.

What to send us

A complete brand book is not required. Any of the items below is enough for a feasibility reply within one business day. The more complete the pack, the fewer follow-up questions before sampling. Send files or photos on WhatsApp or the quote form — we work from either.

  • Tech pack — construction, last, materials, colours and packing notes if you already have them. A partial pack is useful; we list the missing fields rather than waiting for a full book.
  • Reference shoe — a physical sample or a competitor style, with four to six clear photos (medial, lateral, heel, toe, outsole, insole). Note what you want to keep and what you want to change.
  • Sketch or photos — category, silhouette, heel height and any construction notes you can share. A hand sketch plus a reference photo is enough to start feasibility.
  • Target price — a retail or FOB band so we can match construction and materials to the brief. A band is enough; a single target number is not required.
  • Size range — EU, UK or US run and the destination market. Market drives last, packing marks and document needs later in the programme.

No tech pack? Start from a reference shoe or sketch.

How a brand programme runs

Stage What happens Time
1. Brief Category, market, target volume, 4–6 reference angles or a tech pack Day 0–1 feasibility reply
2. Sample Last, materials and colours locked → first prototype ~7 days
3. Revision One round of adjustments ~7 days
4. PPS You sign off the pre-production sample Before cutting
5. Bulk Production with in-line and pre-shipment QC 25–35 days
6. Ship FOB Guangzhou / Shenzhen, FCL or LCL Per Incoterm

What we handle under your label

  • Last, upper, material and outsole development
  • Logo, insole print, hangtag, box and dust bag
  • PPS approval and photo/video QC before the carton is sealed
  • Export documents and freight coordination
FAQ

Common questions from brand owners

Can I start below 500 pairs?

No — 500 per colour (300 for sandals) is the production floor. A new last or outsole mould is quoted separately.

I don't have a tech pack.

Send reference photos or a physical sample. We return feasibility, sampling time and MOQ within one business day.

Who owns the design?

You own your design and your last. We do not produce the same development for another buyer.

Next step

Start a brand programme

WhatsApp your brief or send a reference sample. We reply within one business day.

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OEM/ODM  ·  For importers & distributors  ·  For wholesalers  ·  What a first order involves

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